Stop showing every visitor the same store.

Build alternate versions of your Shopify site — Ariven segments your traffic and serves each visitor the one built for them. Email is maxed. Ads cost more every year. This is the performance lever your store hasn't pulled yet.

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30 days · 100K sessions
Cancel anytime
yourstore.com routed by Ariven
Product page for first-time visitors with reviews and trust badges above the buy box
Sale landing page that matches the ad the visitor clicked
Welcome-back page for returning customers with quick reorder
Education-first product page
Proof and reviews above the buy box — built for people who don't know you yet

Same URL, different website.

You personalize the channel 10% of people open. Then ignore the one they all see.

Every store pours time and money into email — flows, segments, A/B tests. It reaches a sliver of your audience. Your storefront reaches all of them, and most stores serve it identically to everyone.

EmailFully personalized. Endlessly optimized.
~10%
Your storefrontOne experience. Same for everyone.
100%

Ariven closes that gap — bringing the personalization you built for email to the place every dollar is actually spent.

Three steps. No dev required.

Install once, point your AI at the journey data Ariven collects, and build the pages — all inside tools you already use.

Ariven builds your database

Visit 1ad click
Visit 2compares
Visit 3buys
one visitor · one journey — not three strangers
enrich:ShopifyGA4Meta

From the first session, Ariven records every visit into its own first-party database and stitches visitors across sessions. GA4, Google Ads, and Meta plug in to enrich it — they're not the source.

Bring your own AI

you · to Claude — Where are my biggest segment opportunities?
via Ariven MCP — Paid first-timers bounce 2.4x more. Build them a dedicated product page.

Ariven's MCP plugs your store's data into Claude, ChatGPT, or any LLM you already use. Ask it where the opportunities are.

Personalize the storefront

yourstore.com → v.first-timer · v.ad-click · v.repeat

Build alternate pages in the Shopify theme editor — no code, no new tools. Ariven serves each segment the right one.

The plays you'll run on day one.

Personalization isn't abstract. It's a handful of high-leverage moves every store can make — pick a segment, build its version, let Ariven route.

You won't be guessing which pages to build.

Ariven's MCP connects your store's full cross-session behavioral database — every visit, stitched into journeys — to the AI you already work in. It finds the segments hiding in your traffic and tells you exactly which alternate pages are worth building — and why.

Attribution that sees every visit

Most shoppers visit more than once before they buy. Ariven stitches sessions into one journey — so segments aren't built on misleading last-touch data.

Finds the segments

Surfaces high-intent groups you'd never spot in a dashboard.

Recommends the pages

Tells you which version to build for each segment, ranked by opportunity.

Works where you work

Claude, ChatGPT, or any MCP client. No new dashboard to learn.

Ariven MCP · connected
you
Where am I leaving money on the table?
Claude · via Ariven
Your paid first-time visitors land on the same product page as returning customers — and they bounce 2.4x more. They need proof before the buy box.
Build: education-first product template → First-time / paid segmentAdd to plan

Relevance changes how people navigate, evaluate, and buy.

UX research, peer-reviewed studies, and live ecommerce experiments point to the same pattern: continuity and relevant context make the path from intent to action easier.

01 CONTINUITY

People follow a clear scent.

An ad creates an expectation. If the next page changes the promise, the shopper has to stop and re-orient. Ariven carries the same product, offer, and angle through the homepage, collections, and product pages.

AD
40% Glow Sale
HOMECOLLECTIONPRODUCT
02 RELEVANCE

The homepage sets the shopper's map.

Baymard found that shoppers use homepage content to infer what a store sells — and some leave when the product type they want is not visible. Ariven can lead with the category that brought them in while keeping the rest of the catalog discoverable.

ONE-SIZE HOMEFlagship productEvery visitor starts here
MATCHED HOMEProduct they came forFull catalog stays visible
03 RECOGNITION

Returning shoppers shouldn't restart.

Recognition is easier than recall. A returning visitor should not have to reconstruct the product, campaign, or path they cared about. Ariven remembers the segment and restores the relevant experience when they come back.

VISIT 1Campaign experience RETURNSame relevant path
PRIMARY RESEARCH · NOT A CONSULTANCY FORECAST

Controlled studies show relevance changes behavior.

A peer-reviewed MIS Quarterly lab experiment and field study found that content relevance and goal specificity affect attention, cognitive processing, and decisions. Separately, a live ecommerce A/B test published at ACM RecSys found personalized recommendation modules outperformed a static configuration.

Lab + fieldPersonalized relevance affected attention and decisions
+7.34%purchase-through in one live recommendation test
The 7.34% result is for recommendation modules — not whole-site routing and not an Ariven forecast
engagement
OUT-OF-SEASON SIGNAL

One segment. One flow. A forecasted 5% revenue gain.

For a powersports business, optimizing only the first-time visitor journey produced 3× the engagement of the original page during the off-season. If those journey rates hold when seasonal traffic returns, this single segment and flow alone is forecast to increase total revenue by approximately 5%.

Measured3× engagement from one alternate first-timer journey, out of season.
ForecastApproximately 5% total revenue gain from that one flow alone, if journey rates hold in season.
THE TARGET

10–20% improvement in conversion or revenue. A target to validate store by store and segment by segment — not a promise printed before the data exists.

This isn't a popup. It's infrastructure.

Personalization apps inject things onto your page. Page builders make you rebuild your store somewhere else. Ariven does neither.

Personalization widgets
🔥 FLASH SALE ENDS SOON — 15% OFF EVERYTHING
WAIT! Don't leave yet Get 10% off your first order
CLAIM MY DISCOUNT
💬

Banners, popups, and overlays bolted on top of the same page. The page itself never changes — it just gets buried.

Ariven
yourstore.com routed by Ariven
Built for this visitor — a real Shopify page
Proof strip
Education
Comparison
Reviews
Guarantee
Buy box

A different version of the real page, served at the same URL. No page-builder layer bolted on — your theme stays yours.

Uses your real Shopify pages — built in the theme editor you already know.
One lightweight app embed — no manual code, no theme surgery, no page-builder bloat.
Personalizes the whole page — not a banner in the corner of it.

A note from the founder.

I've led over $10 million in D2C sales and taken two stores from launch to seven figures in under 15 months. Ariven wasn't built by an opportunist chasing a SaaS trend — it was built from the scars you only earn actually running an ecommerce business: rising ad costs, the pressure to stay profitable, the discipline of not lighting a pile of money on fire. The whole time, the same leak sat in plain sight on every store I ran.

Every page on your store serves one master. You optimize for the higher-value path and quietly accept the leak everywhere else — the no-edit zones. Ariven ends that trade-off: the optimal funnel for every visitor instead of winner-takes-all. With acquisition costs rising every year, I wanted something durable — your owned space performing better, not another channel hack the next platform update wipes out.

We're also bootstrapped. No board, no burn rate pushing us to jack up rates or ship half-baked features. I'm sick of getting hooked on a quality app and watching the price climb with nothing in return — we know we're leaving money on the table by not gating features, but we'd rather be your partner in growth than nickel-and-dime you. Too many SaaS owners view you as a profit center. We view you as our partner in this ecommerce journey.

Christopher Weiland, founder of Ariven
Founder, Ariven

Priced on sessions. Every feature, every plan.

No feature gates, no per-seat math. Slide to your monthly traffic — you're never charged for tools you can't use.

Starter
Up to 30K sessions / mo
$99/mo
Every feature included
Unlimited alternate pages
Ariven MCP included
Start free

Questions? Book a demo

Every plan starts with a 30-day, 100K-session free trial. Billed through Shopify — cancel anytime.

The questions every merchant asks.

Will this slow down my store or touch my theme?

Ariven runs as a standard Shopify app embed — one lightweight script, no edits to your theme files, and it uninstalls as cleanly as it installs. Routing adds a fraction of a second, and because your alternate pages are native Shopify pages (not a page-builder layer), your store stays as fast as a Liquid theme can be — and your theme stays entirely yours.

What about SEO and duplicate content?

Every alternate page and template Ariven creates is set to noindex — so duplicates never appear in your sitemap and are invisible to search engines and AI crawlers. Your canonical pages stay canonical, and search visibility isn't affected.

Do I need a developer to set it up?

No. Install is one click from the Shopify App Store. You build alternate pages in the same theme editor you already use, and Ariven handles the routing. If you can duplicate a page in Shopify, you can run Ariven.

Which AI models work with the MCP?

Any MCP-compatible client — including Claude and ChatGPT. You connect Ariven once and ask questions in the AI tool you already use. There's no separate Ariven AI subscription to buy.

What happens to my pages if I uninstall?

The alternate pages you built are normal Shopify pages — they stay in your store. Only the routing stops. Nothing breaks, and you keep everything you created.

How does billing work?

Everything runs through Shopify billing — no separate vendor charging your card. You approve the plan when you install, pay nothing for the first 30 days, and can cancel from your Shopify admin at any time during the trial without being charged.

How is my session data handled?

Your behavioral data is yours. Ariven uses it to power segmentation and your own AI queries — it's never sold or shared.

First-timerAd clickRepeat

One store. The right version for everyone who lands on it.

Start free, build your first alternate page today, and see what your store does when it stops treating every visitor the same.

30 days · 100K sessions · Cancel anytime